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Pink Women

Thomas Pink is a classic British brand renowned for tailored shirts, combining the iconic stripe with high levels of craftsmanship. rpa:vsion were approached to develop a new concept to create a more contemporary interior and move the brand away from the traditional environment where shirts were folded and
displayed in cabinets.

Our approach ensured that the product became the focus of the environment. Shirts floated on structural glass freestanding fixtures, whilst floating wall bays where developed using the Thomas Pink striped fabric, drawing the customer eye on approach. Throughout the store fixturing was developed to ensure that customers have unhindered access to product. Involvement included design, production information, project management and
quantity surveying.